{"id":1324,"date":"2019-04-23T04:28:29","date_gmt":"2019-04-23T04:28:29","guid":{"rendered":"http:\/\/vreel.agxdev.com\/?page_id=1324"},"modified":"2019-06-13T02:03:01","modified_gmt":"2019-06-13T02:03:01","slug":"fidelis-creative-agency-case-study","status":"publish","type":"page","link":"https:\/\/www.valuecreationco.com\/?page_id=1324","title":{"rendered":"Fidelis Creative Agency Case Study"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; next_background_color=&#8221;#ffffff&#8221; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;3.18.9&#8243; background_image=&#8221;https:\/\/www.valuecreationco.com\/wp-content\/uploads\/2019\/03\/DSC02011web-ready.jpg&#8221; custom_padding=&#8221;313px|0px|0|0px|false|false&#8221; bottom_divider_style=&#8221;slant2&#8243; bottom_divider_height=&#8221;53px&#8221; bottom_divider_flip=&#8221;horizontal&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;45px|0px|66px|0px|false|false&#8221; _builder_version=&#8221;3.18.9&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.18.9&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.18.9&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;46px&#8221; text_line_height=&#8221;1.8em&#8221; text_text_shadow_style=&#8221;preset1&#8243; max_width=&#8221;56%&#8221; custom_css_main_element=&#8221;font-family: ltc-bodoni-175, serif;||font-style: normal;||font-weight: 800;&#8221;]<\/p>\n<p>Fidelis Creative Agency<br \/>Case Study<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; next_background_color=&#8221;#72253d&#8221; disabled_on=&#8221;off|on|on&#8221; _builder_version=&#8221;3.18.9&#8243; background_image=&#8221;https:\/\/www.valuecreationco.com\/wp-content\/uploads\/2019\/03\/DSC02011web-ready.jpg&#8221; custom_padding=&#8221;0|0px|0|0px|false|false&#8221; bottom_divider_style=&#8221;slant2&#8243; bottom_divider_height=&#8221;53px&#8221; bottom_divider_flip=&#8221;horizontal&#8221;][et_pb_row make_fullwidth=&#8221;on&#8221; custom_padding=&#8221;139px|0px|66px|0px|false|false&#8221; _builder_version=&#8221;3.18.9&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.18.9&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.18.9&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;32px&#8221; text_line_height=&#8221;1.8em&#8221; text_text_shadow_style=&#8221;preset1&#8243; custom_css_main_element=&#8221;font-family: ltc-bodoni-175, serif;||font-style: normal;||font-weight: 800;&#8221;]<\/p>\n<p>Fidelis Creative Agency<br \/> Case Study<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;3.18.9&#8243; background_color=&#8221;#72253d&#8221; custom_padding=&#8221;0px|0px|0|0px|false|false&#8221; bottom_divider_color=&#8221;#72253d&#8221;][et_pb_fullwidth_menu menu_id=&#8221;7&#8243; fullwidth_menu=&#8221;off&#8221; _builder_version=&#8221;3.18.9&#8243; menu_font=&#8221;||||||||&#8221; text_orientation=&#8221;right&#8221; custom_css_main_element=&#8221;font-family: avenir, sans-serif;||font-style: normal;||font-weight: 500;&#8221;][\/et_pb_fullwidth_menu][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.18.9&#8243; custom_padding=&#8221;103px|0px|103px|0px|true|false&#8221; bottom_divider_style=&#8221;slant2&#8243; bottom_divider_color=&#8221;#ffffff&#8221; bottom_divider_height=&#8221;53px&#8221; bottom_divider_flip=&#8221;vertical&#8221; bottom_divider_arrangement=&#8221;above_content&#8221;][et_pb_row custom_padding=&#8221;27px|0px|27px|0px|false|false&#8221; _builder_version=&#8221;3.18.9&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.18.9&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_blurb title=&#8221;Identified Need&#8221; content_max_width=&#8221;646px&#8221; _builder_version=&#8221;3.18.9&#8243; header_font=&#8221;||||||||&#8221; header_font_size=&#8221;26px&#8221; header_line_height=&#8221;1.8em&#8221; body_font=&#8221;|700|||||||&#8221; body_text_align=&#8221;justify&#8221; body_font_size=&#8221;16px&#8221; custom_css_main_element=&#8221;font-family: avenir, sans-serif;||font-style: normal;||font-weight: 400;&#8221;]<\/p>\n<p>Fidelis Creative is a full service creative services firm in Bryan-College Station, Texas. The Fidelis team worked closely with David and Joan when launching David\u2019s personal brand and designing tools to communicate the V-REEL\u00ae Framework, so the Fidelis team became familiar with the language and process. As David launched \u201cThink Beyond Value\u201d, the Fidelis team was growing and expanding its business model. The team needed a plan.<\/p>\n<p><span style=\"font-size: 26px;\"><strong><span style=\"color: #333333;\"><\/span><\/strong><\/span><\/p>\n<p><span style=\"font-size: 26px;\"><span style=\"color: #333333;\">Value Created<\/span><\/span><\/p>\n<p>David and Joan hosted a workshop with the entire Fidelis team, and David walked them through a series of key questions about how Fidelis creates value, the company\u2019s key resources and capabilities, and how Fidelis might distinguish itself in the marketplace. In walking through value, rareness, erosion, enablers, and longevity, David helped the Fidelis team members identify significant potentially eroding factors and enablers they would need to put in place in order to deliver on their value proposition over time. In a follow up conversation a few months after the workshop, Tim and Mark Douglass, the sibling founders that lead Fidelis, talked about how V-REEL now guides strategic decision making at all levels of the organization, and also provides a common language for their team.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; prev_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.18.9&#8243; background_color=&#8221;#ab9114&#8243; custom_padding=&#8221;76px|0px|69px|0px|false|false&#8221; top_divider_style=&#8221;slant2&#8243; top_divider_height=&#8221;53px&#8221; top_divider_flip=&#8221;horizontal&#8221; bottom_divider_style=&#8221;slant2&#8243; bottom_divider_color=&#8221;#ffffff&#8221; bottom_divider_height=&#8221;53px&#8221; bottom_divider_flip=&#8221;vertical&#8221; bottom_divider_arrangement=&#8221;above_content&#8221;][et_pb_row custom_padding=&#8221;27px|0px|0|0px|false|false&#8221; _builder_version=&#8221;3.18.9&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.18.9&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.18.9&#8243; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;22px&#8221; text_line_height=&#8221;1.9em&#8221; header_font=&#8221;||||||||&#8221; header_4_font=&#8221;||||||||&#8221; header_4_text_color=&#8221;#ffffff&#8221; max_width=&#8221;51%&#8221; max_width_last_edited=&#8221;on|desktop&#8221; module_alignment=&#8221;center&#8221;]<\/p>\n<p style=\"text-align: right;\">\u201cOur company would not run NEARLY as well without the V-REEL\u00ae Framework.\u201d<strong><em><\/em><\/strong><\/p>\n<p style=\"text-align: right;\"><strong><em>Jill Harrell<br \/> <\/em><\/strong><em>Fidelis team member<br \/> <\/em><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;CTA&#8221; _builder_version=&#8221;3.18.9&#8243; custom_margin=&#8221;|||&#8221; 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